Sanlorenzo has celebrated the Grand Opening of its new offices in Sydney, marking a milestone in the launch of Sanlorenzo Australia and the Italian shipyard’s growing presence in the Asia-Pacific region.
The event was held at the home of Sanlorenzo Australia at Jones Bay Superyacht Marina, a heritage marina in the heart of Sydney Harbour. The Grand Opening was also a stage for the Australian debut of Bluegame, a Sanlorenzo brand, with the bestselling BGX 63 on display. The BGX63 was accompanied by two iconic Sanlorenzo yachts, an SX76 and LANCE, an SD126.
The second model in the brand’s innovative crossover range, BGX63 enhances all the advantages of the BGX line’s revolutionary concept, starting from the desire to prioritize the owner’s life on board and the guests’ privacy, to the comfort in navigation, to the revolutionary layout, which connects exterior and interior areas in a fluid path. All of this without failing the brand’s founding values, which find expression in the performance hull in the broadest sense-comfortable and safe navigation in all conditions, amazing maneuverability-in superior comfort levels and in the application of sustainability principles.
In May this year, Sanlorenzo announced the completion of the acquisition of 95% of Simpson Marine, a leading player in the Asia-Pacific region in yachting sales and service. The acquisition enabled the company to establish a direct presence in the area by further developing its service offerings, representing an important step toward expanding the business at an international level, allowing for further growth in a strategically relevant market as the Asia-Pacific one, for which there are significant prospects for development over the next decade.
Innovation and new technologies are major trend drivers in the APAC region, as is the demand for more sustainable solutions and the most advanced navigation systems. These are characteristics that not only Sanlorenzo’s yachts are able to fully meet, but which, together with elegance, luxury and Made in Italy style constitute the real DNA of the Group.